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Sweet things, good cause

Detroit's Avalon to raise bread for worthy charities


Published 2/10/2010

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If you've got somebody to love, or are just in a serious "like" mode, we suggest you do your Valentine's Day sweet-treat shopping at Detroit's Avalon International Breads at 422 W. Willis St.

Why the promo? Sadly, its not because the Hits has been well-bribed with any Avalon goodies. No, the reason for the plug is that the good folks at Avalon are "sharing the love" and donating a portion of their Valentine's Day gift packages to the worthy group AIDS Partnership Michigan. In addition, the bakery will also donate a portion of all in-store sales on Feb. 14, to the group, which provides much-needed services to the HIV/AIDS community. Like most nonprofit groups in Michigan, the group is finding fundraising to be a real challenge these days, and Avalon wants to help.

"We're doing well and they are having hard time," bakery co-owner Jackie Victor explains. "They are a very effective organization, and the work they do is very important. We saw doing this as a way to help."

We think that's a truly sweet thing. For info call the bakery at 313-832-0008 or visit the partnership's website at

So, get in touch with them, and share the love. But keep one of the bakery's amazing Amazon brownies all to yourself as a reward for doing something good.

News Hits is edited by Curt Guyette. Contact him at 313-202-8004 or

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